Daniel Hutson

Vice President

Dan is an experienced marketing and communications leader with a passion for branding. His specialties include content development, integrated campaign planning and brand positioning. He spearheads MacKenzie’s marketing work for such clients as Dignity Health/CommonSpirit, Service West, Educational Results Partnership, and San Francisco State University, among others. Prior to joining MacKenzie, Dan worked in marketing and business development, spanning education, financial services and professional sports. He holds a BA in Mass Communications from UC Berkeley and an MBA in Marketing with a concentration in branding from San Francisco State University. He volunteers his time mentoring youth and serves on the board of Salesian College Preparatory.