Marketing Humankindness in Health Care

DIGNITY HEALTH Dignity Health is the fifth largest health system in the nation and the largest hospital provider in California. Founded on the belief that the human connection is the catalyst for healing of the body, mind and spirit, Dignity Health’s brand is recognized for delivering high quality, affordable health care with compassion. CHALLENGE Providing ...

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Promoting a University on the Rise

CAL STATE EAST BAY For more than 60 years, Cal State East Bay has served the Bay Area as part of the California State University system, providing access to higher education for a diverse student body and advancing regional engagement through its academic programs and leadership. CHALLENGE Developing a creative strategy and advertising plan for ...

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